Product · Product Design
ABOUT US
Pencil uses generative AI to make advertising faster, cheaper and better performing, without replacing the creative people who make it. We are building the agentic operating system for marketing: Scribble, our agent, takes a brief and produces finished, brand-safe creative across image, video and structured formats for global brands and small businesses alike.
WHY THIS ROLE EXISTS NOW
Pencil has grown fast, one feature at a time. Much of the UI has been designed and built with AI tools. The product works, but it does not yet feel like one product: components are duplicated, the same task works differently in different places, and there is no shared foundation.
Our designers sit inside product squads, and design has no single owner above them. Priorities are set squad by squad. This role closes that gap.
You will not start from a blank page. Pencil already has a design system, but it has not been fully reviewed or implemented across the product. Your first job is to own it: review it, close the gaps, and make it the way Pencil gets built.
The team also needs a leader. Someone who inspires people, builds a culture designers want to be part of, and brings creative ambition to a product that has mostly been built to work, not to delight.
WHAT YOU WILL OWN
- One design function. Bring product design and UX into a single team with one quality bar. Designers report to design and work inside squads. Squads own priority and delivery; design owns craft and sign-off.
- Team culture. Inspire a team that has worked without a design leader. Build the critique, r